OBJECTIVE
Blood transfusion saves lives and improves health, but many patients requiring transfusion do not have timely access to safe blood. The need for blood transfusion may arise at any time in both urban and rural areas. The unavailability of blood has led to deaths and many patients suffering from ill-health.
Around 107 million units of blood donations are collected globally every year. Nearly 50% of these blood donations are collected in high-income countries, home to 15% of the world’s population.
Ten facts on blood transfusion from WHO (2013) :
Indonesia should be at least 2 percent of the country’s population as it faced an increasing number of life-threatening emergencies, such as traffic accidents, natural disasters, blood disorders and diseases, including thalassemia, as well as a high maternal mortality rate.
OVERVIEW
Since it first opened its doors to an unsuspecting public back in July 2006, Twitter has come a long, long way.It took Twitter more than three years for the billionth tweet to be published on the network – now, that many tweets are submitted every 2-3 days by more than 140 million active users (growing at an astonishing million new accounts per day) across all age groups and demographics in nearly every major country around the world.
According to data reported by Semiocast.com site, the number of tweeps in Indonesia alone as many as 19.5 million people. That number ranks fifth in the world after the United States, Brazil, Japan, and the UK. Semiocast has analyzed 383 million Twitter user profiles created prior to January 1, 2012.
Utilizing increased active twitter users in Indonesia, #BloodOnBio created to educate users about the importance of twitter lists blood type in the column profile at twitter.
PLATFORM METHOD
Twitter: This microblogging platform allows users to make short, 140-character posts, which are then displayed in a feed along with the posts of other users to whom they’ve subscribed.
CONTENT
Every tweet for this campaign would be followed by #BloodOnBio hastag; will convey the goodness and benefits of blood donation and invited tweeps (twitter user) to be participate in this campaign by simply put their blood type in the bio (twitter profile nickname), example: A+, B+, O+, AB- etc.
FINAL GOAL
Firstly, the goal is that all of Voluntary Corps Diponegoro University member-twitter user put the blood type in their bio. Next, every Voluntary Corps Diponegoro University member-twitter user invited their family, friends, and their twitter account followers to do the same thing.
COOPERATION
This campaign will also please @palangmerah and hold another blood donor twitter account to spread widely.
@ksrundip | @kado_ksr_undip | #BloodOnBio
Blood transfusion saves lives and improves health, but many patients requiring transfusion do not have timely access to safe blood. The need for blood transfusion may arise at any time in both urban and rural areas. The unavailability of blood has led to deaths and many patients suffering from ill-health.
Around 107 million units of blood donations are collected globally every year. Nearly 50% of these blood donations are collected in high-income countries, home to 15% of the world’s population.
Ten facts on blood transfusion from WHO (2013) :
- Blood transfusion saves lives and improves health
- Transfusions are used to support various treatments
- Adequate supply of safe blood can only be assured through regular voluntary unpaid donation
- Voluntary unpaid donors account for 100% of blood supplies in 60 countries
- Around 107 million blood donations are collected globally every year
- Collections at blood centres vary according to income group
- More people in high-income countries donate blood than in other countries
- Donated blood should always be screened
- A single unit of blood can benefit several patients
- Unnecessary transfusions expose patients to needless risk
Indonesia should be at least 2 percent of the country’s population as it faced an increasing number of life-threatening emergencies, such as traffic accidents, natural disasters, blood disorders and diseases, including thalassemia, as well as a high maternal mortality rate.
OVERVIEW
Since it first opened its doors to an unsuspecting public back in July 2006, Twitter has come a long, long way.It took Twitter more than three years for the billionth tweet to be published on the network – now, that many tweets are submitted every 2-3 days by more than 140 million active users (growing at an astonishing million new accounts per day) across all age groups and demographics in nearly every major country around the world.
According to data reported by Semiocast.com site, the number of tweeps in Indonesia alone as many as 19.5 million people. That number ranks fifth in the world after the United States, Brazil, Japan, and the UK. Semiocast has analyzed 383 million Twitter user profiles created prior to January 1, 2012.
Utilizing increased active twitter users in Indonesia, #BloodOnBio created to educate users about the importance of twitter lists blood type in the column profile at twitter.
PLATFORM METHOD
Twitter: This microblogging platform allows users to make short, 140-character posts, which are then displayed in a feed along with the posts of other users to whom they’ve subscribed.
CONTENT
Every tweet for this campaign would be followed by #BloodOnBio hastag; will convey the goodness and benefits of blood donation and invited tweeps (twitter user) to be participate in this campaign by simply put their blood type in the bio (twitter profile nickname), example: A+, B+, O+, AB- etc.
FINAL GOAL
Firstly, the goal is that all of Voluntary Corps Diponegoro University member-twitter user put the blood type in their bio. Next, every Voluntary Corps Diponegoro University member-twitter user invited their family, friends, and their twitter account followers to do the same thing.
COOPERATION
This campaign will also please @palangmerah and hold another blood donor twitter account to spread widely.
@ksrundip | @kado_ksr_undip | #BloodOnBio
